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Adpulse Updates - 12th October 2026

A couple of small (but mighty!) updates while we work on a much bigger release.

  • Updates to how AutoPacing handles inaccessible ad accounts

  • Close Variant Manager now accepts special characters

  • Added better visualizations for Insights (with more to come)


Updates to how AutoPacing handles inaccessible ad accounts

We added a new option that affects AutoPacing behavior when one or more ad accounts linked to the Budget are inaccessible.

When on, budget automation keeps running if one or more ad accounts become inaccessible; the budget keeps updating spend, which moves to the remaining accessible accounts instead of pausing. Once an account is accessible again, automation includes it in the mix, using the spend ratios from the moment it came back online.


Close Variant Manager now accepts special characters

We have updated the Allow Terms capability in the Close Variant Manager to accept special characters

 , " ! @ % ^ * ( ) = { } ~ < > ? | [ ] +


Added better visualizations for Insights

We are working through the platform, adding better visualizations to make it easier and quicker to decide on an action.

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